Studio Vrijdag is a graphic design agency based in Utrecht,
with a comprehensive range of skills. The studio is all about
clear, functional and intelligent design with a continuous
focus on typography, material and colour. Vrijdag produces
visual communication and branding for educational
organisations, 
cultural institutions, corporations and the
self-employed… more

Studio Vrijdag Westerkade 30 3511 HC Utrecht T 030 2300072

Show yourself!

We are happy the way the campaign for Theaterschool Utrecht turned out. A few of … More

Zeepboek

The book is here! It’s big and beautiful. Full of ingredients, plants, trees, recipes, tips … More

Ingeborg Jansen Documentaries

Online! The website of Ingeborg Jansen, documentary maker. Trailers, stills and lots of background info. … More

Shelter

The cloister of the Museum Catharijneconvent celebrated it’s 550th anniversary with the exhibition ‘Shelter – … More

maciunas ensemble

Founded in 1968, The Maciunas Ensemble took Fluxus founder George Maciunas (1931-1978) score ‘Music for everyman’ … More

Polaroid van de Dag

A collection of fragments and snapshots by Gert den Toom. All of them were published … More

nuud

A friendly but clear identity for nuud, the new carefree deodorant. Highly effective, totally innocent! … More

HU next

Campaign and routing of the annual educational festival of the Hogeschool Utrecht. Workshops, lectures and … More

New Amsterdam Courthouse

Photographer Dominique Panhuysen is documenting the entire process of the demolition works and construction of the … More

Try them all!

Finally there’s a box full of Werfzeep eye candy. There are 18 delicious mini soaps … More

Alles Kids

A sunday filled with culture for children of all ages. Art work in collaboration with … More

Utrecht Centraal

The campaign for Utrecht Centraal consists of a dynamic and vibrant typographic image. Printed in … More

UC

Student Recruitment

A few of many designs for an extensive recruitment campaign Studio Vrijdag made for the … More

Schierzeep

This new Schierzeep is a tailor made soap by Werfzeep for Strandresort Schier and Schierlinnen. … More

Twentythree Carillon Sudokus

Record sleeve for the 23 Carillon Sudokus composed by Paul Panhuysen. Released on the Edition Telemark … More

PP

Science in the city

For Science in the City we developed an interactive identity. With some help of our … More

Geoffrey Fox online

Geoffrey Fox wrote about his own website: “Check out my re-designed website. It doesn’t look … More

I, too, dislike it

Mia You and her collection of poetry. We like the title. And the work, too. … More

mia

Uitgesproken Utrecht

Teaser campaign for Uitgesproken Utrecht, another Cultural Sunday. A day celebrating the diversity of spoken … More

Smart Experience Actuator

We were commissioned by Taskforce Innovatie to design a book about the use of applied … More

SEA

Nieuwjaarsduik

The annual Nieuwjaarsduik invites you every January to take a dive into a new cultural … More

Queen B

Right in time for her 75th birthday and abdication; the book of Beatrix! She’s gorgeous … More

Werfzeep

These handmade soaps from our lovely neighbours Werfzeep all got nice wrappers, made by us. … More

Susana Torre

The website for architect Susana Torre is online. Susana Torre is an Argentine-born American architect, critic … More

Science and Technology

De rijke context van wetenschap en technologie: a series of publications on the importance of inclusion … More

Club HKU

For this showcase festival we created name, concept and campaign. The work of Mr. Beam … More

hku

Service Design

The publication Service design, inzichten uit negen praktijkvoorbeelden showcases 9 examples of service design in public … More

De Stad de Toekomst

The city and its future is the main theme of Culturele Zondag De Stad De … More

Selection of book covers

Designing book covers is something we thoroughly enjoy! Here’s a selection from past and present. … More

mindsight

Green!

Cultural Sunday and printer Pascal helped us to realize this crazy campaign for the Groen! … More

groen

Information at a glance

For Hogeschool Utrecht we developed several infographics, some of them interactive. Making complex content as … More

HU

Critical Reflection

Series of reports on several Master studies at the School of the Arts. Everything is … More

We love creatief Utrecht

We love creatief Utrecht is initiated by Xpert CMKB. There’s a lot of young talent … More

Hall of Frame

Identity for an optician who specializes in small original brands and a unique, vintage collection. … More

Triangle

For elementary school De Driehoek we came up with a clear, recognizable but flexible logo. … More

PP77

A festival celebrating the work of 77 year-old artist Paul Panhuysen. A flexible logo to … More

PP77

Sound Art

Tuney Tunes shows the work of two sound artists: Nico Parlevliet and Paul Panhuysen. The … More

The Network Society

De kunst van het verbinden (The art of connecting) by Heinz Schiller addresses the network society … More

Publiek Privaat Innoveren

To stimulate the public-private cooperation between vocational training and business life, Platform Béta Techniek published … More

ppi

Una Domenica Particolare

The very first campaign we designed for Culturele Zondagen. An italian sunday. We focused on … More